I first learned of the importance of wearing ' the right bra ' from The Oprah Show. I was wearing the wrong bra. I've gone to several stores to be fitted and wasted money. I finally went to Intimacy located in The Houston Galleria and I was fitted by a bra specialist, She told me my size by assessment only, no measuring tape needed. Before going to Intimacy, I was wearing a 36C, then fitted by another ' bra fitting specialist ' mmmm& , at a well known store with 34DD padded bras. Intimacy educated me, and I now wear beautiful bras without pads (lace and non-lace fabrics). I learned how to fit 'the girls' in the cups w/without seams. Also, I don't have the nipples "standing at attention" (positioning with the seams are important) avoiding embarrassment with smooth tops or fabrics. I don't mind spending the $ for the bras sets, this is a great investment with great returns. I've always dressed to make myself feel and look good, self worth is important 1st, before anyone else. I love the improved posture...I look so good...sometimes ' I can't stand myself... I'm so glad to have been introduced to Intimacy... If you have a heart problem you go to a Cardiologist, if you have a bra problem you go to Intimacy.